Even though American consumers throw away about 80 billion pounds of food a year, only about half are aware that food waste is a problem. Even more, researchers have identified that most people perceive benefits to throwing food away, some of which have limited basis in fact.
A study published today in PLOS ONE is just the second peer-reviewed large-scale consumer survey about food waste and is the first in the U.S. to identify patterns regarding how Americans form attitudes on food waste.