Health and taste were rated as the most important considerations when purchasing meat overall, according to Rutgers researchers.
Health and taste were rated as the most important considerations when purchasing meat overall, according to Rutgers researchers.
Environmental sustainability isn’t a major factor influencing meat consumption decisions for most Americans, despite increasing awareness of the climate impacts of red meat production, according to Rutgers researchers.
The study, published in Appetite, examined meat and seafood consumption patterns among a nationally representative sample of more than 1,200 U.S. adults. Researchers found while many Americans report reducing their red meat intake, health concerns and price are the primary motivators rather than environmental considerations.
Read More: Rutgers University